Websites have evolved from just information and text displaying into something that is intuitive and delivering the best user experience to the visitors. Hence everything from the aesthetics to CTA placement can have a greater influence on the staying time of visitors with a website.
While getting traffic to a website is harder, it is still tough to make those people stay on the website and do something that the website is intended for. Luckily there are ways to make your website user friendly. Here are some of the best practices listed together that will help to enhance the web designing services in making user friendly websites.
Know about your users
When user experience is the strong platform for a website design, take the sufficient time to know what they like to see on the website page. More importantly, it is necessary to know about what they need, and what stands in their way to achieve the goals.
You can input directly from the target audience and can discover the missing web design elements to complete the satisfied user experience. Professionals of the Web Design Company in Chennai say that users are the best people to let you know what they don’t like in a website. Now, it’s your turn to convert them into positives by fixing the features that the visitors dislike.
Keep the homepage simple and free from clutters
A website home page should communicate the business core message instantaneously to the visitors when they land on it. No one has the patience to read every word on a website. They are prone to quickly scan the web page, grasp images and pick out keywords. Considering their behavior, it is always recommended by the web designer in Chennai to appeal to emotions rather than focusing on word count.
When your website is designed for decreasing attention spans in mind, the more likely the users will do what you intend them to. The less the website visitors have to click on, read and remember, the better they can be able to process and evaluate the web page.
Keep in mind of user’s natural workflow
A website is said to be user friendly only when it flows in a way that makes sense to the user. You should be concerned about how user experience works and prevails in the entire website design. Have the website menu on the top of the website page always and don’t rearrange the items every time it loads.
Let the design crafted by your web design company in india ensures that the users know where things are on the website. Let the website be consistent in terms of fonts and design and work from page to page. The clarity in website design assures users to know what to do at all times. This also encourages improved user friendliness since it reduces frustration on the users.
Design user friendly website forms
Whenever a visitor wants to sign up or subscribe to the newsletter, they have to fill out a form. Here ensuring a user friendly form is necessary and it needs an effective strategy. Often designing a form that balances the user and website may be difficult. The form must be simple, clean and functional enough to collect the information from the user.
Since website forms are the key channel which allows potential customers to communicate with your business, optimizing the forms is vital for business success. So it is always good when you do it with the best web design company in Chennai.
It may be tempting to introduce innovations in a website navigation structure, but remember it is not the place for any forward thinking. After all, the ultimate aim is to enable the visitors to find it easily for what they look for. Moreover, websites with solid navigation from a web design and development company in Chennai helps the search engines to index the website with addition to improving the user friendliness.
When a website is easy to navigate, the better the user experience will be. If you really want to make a website user friendly, then make the navigation simple so that users browse through the website without any hassle.
Finger friendly Call To Action
Does your website have strong calls to action (CTAs) in locations that are user friendly to access? Website visitors when deciding to buy your products or register for the newsletter, they should know how to take further steps. A user friendly website should feature call to action buttons that are easy to locate.
Especially for the users accessing the website from the smartphone, it will be fine and good to have call to action buttons accessible by the left or right thumb.
These points can bring the user friendly aspects into a website design. However the key for a user friendly website is making the improvements that could enhance the user experience. Take the sufficient time to know about your customers and what features can help them to make their experience better.
Website is the place where an individual and a company meet, communicate and interact. It’s the job of a prominent web design company in Chennai to ensure that the user interaction experience is as good as possible.